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Cannes 2018: Spotlight on North America

Cannes 2018: Spotlight on North America

Havas Global Comms

Havas Global Comms

June 11, 2018

Jason Peterson, Chairman and Chief Creative Officer at Havas North America, takes a look at some of the best work coming out of the U.S.

From APAC to Europe and LATAM, we’ve highlighted some amazing work over the past few weeks from our global network. And with Cannes Lions just days away, we’re ending things on a high note. Top creative Jason Peterson fires off the most noteworthy spots out of his stomping grounds of NA.

TDA, The First Ad in the Blockchain

Havas New York

The blockchain has nothing to do with advertising—and everything to do with a financial services company. It’s a completely new way to advertise.

Deerupt for Adidas Originals

Annex88

This used technology to tackle a sneaker industry problem.

Kmart Supreme

Havas Chicago

Broke the agency norm of what a fashion campaign for a retailer is.

Text Me Harry Bee

Havas New York

When you’re looking for clever people, it’s best to be clever.

Vince Staples

Annex Chicago

It’s a great example of Universal Music Group and Havas working together.

From APAC to Europe and LATAM, we’ve highlighted some amazing work over the past few weeks from our global network. And with Cannes Lions just days away, we’re ending things on a high note. Top creative Jason Peterson fires off the most noteworthy spots out of his stomping grounds of NA.

TDA, The First Ad in the Blockchain

Havas New York

The blockchain has nothing to do with advertising—and everything to do with a financial services company. It’s a completely new way to advertise.

Deerupt for Adidas Originals

Annex88

This used technology to tackle a sneaker industry problem.

Kmart Supreme

Havas Chicago

Broke the agency norm of what a fashion campaign for a retailer is.

Text Me Harry Bee

Havas New York

When you’re looking for clever people, it’s best to be clever.

Vince Staples

Annex Chicago

It’s a great example of Universal Music Group and Havas working together.

Havas is one of the world’s largest global communications groups, and committed to creating meaningful connections between people and brands.

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