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Teodora Scutelnicu

Teodora Scutelnicu

Dora joined Havas Media Group at the beginning of 2016, leading Analytics in the New York office.

Partnering closely with Havas Media Group account teams and clients, she helps develop measurement goals, analyze and optimize digital media, implement custom research and applied analytics to answer key marketing questions. Dora has worked across multiple verticals including CPG, Luxe, Finance, Banking Telecom, Auto-Motive, Insurance, Hospitality and Retail.

Author posts

Hopes for a Digital Media Measurement Framework in the COVID-19 Era
Ideas

Hopes for a Digital Media Measurement Framework in the COVID-19 Era

SVP and Group Director of Analytics Teodora Scutelnicu believes now is the time to define a unified measurement framework across all industries.

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