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Cynthia Machata

Cynthia Machata

Cynthia is a 25+ year veteran of the media business and is a strong communications planning strategist with deep digital expertise. One of her core strengths is cross-managing to bring together varied skill sets as a cohesive team across research, strategy, analytics, planning, and buying. 

Author posts

The Race to the Cloud

The Race to the Cloud

Havas Media NA’s Head of Planning Cynthia Machata shares that while cloud migration is everywhere, some brands still have concerns.

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