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Anna-Rae Morris

Anna-Rae Morris

As a founding member of TRIPTK Anna-Rae works at the intersection of design and brand strategy. She is able to translate strategic insights, using the power of design, into meaningful and tangible experiences. Her constant drive to learn led her from New Zealand to pursue her Master’s Degree in Branding from SVA, one of the world’s top Art and Design schools in New York City. Her professional interdisciplinary experience touches all parts of a project life cycle including research, consumer insights, design and brand strategy.

Author posts

5 Innovation Challenges for Cannabis Products

5 Innovation Challenges for Cannabis Products

"To compel apprehensive new users, successful cannabis brands should explore how best to inspire without intimidating."

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